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Concepts and Approaches
Microfranchising : the next step (pdf 600kb)
This presentation explores microfranchising as a means of leveraging microfinance to create income and jobs at the bottom of the pyramid, as well as new opportunities for the private sector to market its products.Microfranchising is a replicable business model on a microscale with the intention of lifting people out of poverty. This presentation discusses several successful examples of microfranchising.
- Resource link:
http://www.adbi.org/ conf-seminar-papers/2007/07/03/ 2312.microfinance/ - Published: 2007
- Source: ABDI (http://www.adbi.org)
- Added to ADG on: 21 August 2008 , contributed by: ADG team
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